As hundreds of people queued outside the H&M store on Regent Street for the Versace collaboration sale, many were there to show off their own style. Some hoped to grab Donatella’s attention while others simply like to dress up.
Donatella Versace came to the regent Street branch to launch her designs. Her appearance triggered frenzy among the fashion crowd. Hundreds of people were pushing to catch a glimpse of her in a tight studded pink leather dress, from the Versace for H&M collection.
From Missoni for Target, Stella McCartney for GAP to Vera Wang for Kohl’s, many designers have turned to making affordable lines of clothing, either launching a parallel, cheaper brand, like